Celebrate your consumer power

As our country ages, seniors will have more power as a consumer group.  Here are some ways you can let your consumer voice be heard

Let your voice be heard

Have you noticed areas that might be difficult for older people to access, or found some writing (like on a restaurant menu) really hard to read? Don’t be afraid to let your voice be heard. If there are issues affecting you, the same issues will be affecting other people too, and some places might just need a gentle nudge to make their business a bit more accessible for older people.

Taking note of the needs of older adults is in the best interests of savvy businesses.

SuperGold card

Having a SuperGold card can get you discounts for everything from movie or bus tickets to services from the council, to goods from a range of businesses. There are 8,000 SuperGold businesses and over 12,000 outlets around the country.

Make sure you ask about whether a SuperGold discount is available when you’re shopping, even if it isn’t, enough people asking might encourage even more businesses to offer great deals.